What is Marketing Automation?

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Automation can be a broad topic for many. What is it? Put simply, it is technology to streamline a business, and sometimes even homes. In our case, we are applying these digital technologies and processes to make the life of a small business owner better. Almost a “set it and forget it” type of mentality. Build the foundation and framework first, then build on it and continue to improve incrementally over time. Most of the heavy lifting is done in the very beginning; building the website, creating content, finding your “ideal customer”, doing a SWOT test (Strengths Weaknesses Opportunities & Threats), building a business plan, finding resources, partners, the list goes on!

The great thing about automation is that you can have a partner to help you set it all up. Tools like call tracking, email marketing, automated advertising, all may be unfamiliar to you but are a huge component of automation of your revenue. Having documented ROI and analytics of every move you make helps when you need to pivot and rise above the competition. Putting your money where it makes the most sense and has the most return.

Its important to work with a company that has your best interests at heart and whose sole purpose is to make you successful. We are a small business too, so as you know nothing means more than 5 star positive reviews from our commitment to your growth and success.

Let us take the guess work out of online exposure and making the most out of digital marketing for your business.

Contact us for a no cost web presence review where we take a look at your current exposure as well as how to become the 800lb gorilla in your market.